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Romance by the Sea: Introducing Affinitas Spring/Summer 2014

New York, NY 14 June 2013 – Global lingerie powerhouse Affinitas conjures up seaside romance for SS14, offering five new collections in color ways including Coral, Shell and Sky Blue. The brand introduces a first-time size expansion of 32-38DDD in select styles, as well as reintroduces the Triangle Bra silhouette and cotton as a fabrication. Start your romance beginning January 2014, when styles begin hitting retailers worldwide at a price point of $12.00 – $59.00.

In brand new collections, Sylvie debuts with an embroidered mesh Push-up Padded Bra, Wire Bra, Hipster in Bikini in Ivory, while paper touch Lara offers a dainty floral print in Ivory/Latte. Get ready to go by the sea in skin soft Julienne, whose skin-soft microfiber Soft Padded Bra, Chemise, Bikini and Boyshort come in color ways Coral/Ivory and Ivory/Latte. Continuing in seaside romance is Amandine, offering a Wire Bra, Balconet Bra, Hipster & Thong in Sky Blue/Shell and the reverse Shell/Sky Blue. A third color way Garnet/Black includes the four aforementioned styles along with a Babydoll and new silhouette, the Triangle Bra. SS14 also sees the reintroduction of cotton, as fabricated in a White/Black Polka Dot print Wire Bra, Padded Bra, Bikini, Boyshort and Camisole from new Sienna.

All-time best selling Nicole returns for SS14 armed with new color ways, offering the six piece basics collection in Ivory and subdued pink Heather.

About Affinitas ww.affinitasintimates.com

From your go-to T-Shirt Bra to a special occasion Bustier, Affinitas lingerie ranges from wardrobe basics to on–trend and sexy-yet-sophisticated pieces for those special moments. Whether you’re feeling flirty and glamorous, elegant and feminine, or want to channel your inner vixen, Affinitas has a look to match your mood. Fabricated from fine, soft materials sourced from all over the world, Affinitas ensures you can wear any piece from the line all day long…or just for a few minutes! The Affinitas woman is independent and confident, fashion-forward and discerning, wishing for stylish, comfortable, quality lingerie – at prices that won’t break the bank.

A press & celebrity fave, Affinitas collections have been featured on everything from The TODAY Show and E! News to Oprah Magazine, Glamour, BRIDES, SHAPE, Daily Candy, The Daily Mirror & many more. The line counts fans including Ashley Tisdale, Jennifer Love Hewitt and supermodel Irana Shayk, as well as top fashion, celebrity and wardrobe stylists worldwide.

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