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And so it begins

Another season another catalog! We took some fantastic pictures in downtown Los Angeles and now its time for us to put it all together.  As a recap, we have shot in the beautiful studio of 1906 where we have a fabulous view of downtown, not to forget the breathtaking rooftop view. We also shot at Notion Studio where famous celebs like Paris Hilton and Ray J have also shot at their spacious place decked out with modern and vintage furniture.  And last but certainly not least, we shot at the Penthouse at the LoftSEVEN building where we were all envious of the owner who called that location home.

The process of putting a catalog together is not an easy task at hand, just selecting which images to use is a long and daunting job because everything looks great.  Thankfully we have June, our very talented graphic designer who does an awesome job of editing and putting all the pieces together. junes desk

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We got featured!

The Lingerie Stylist did an article on our brand and our road to launching in the U.K.  To read the article, please go to Lingerie Stylist , Tamar interviewed our U.K Sales Manager Rebecca Spiers to get the inside scoop on how Affinitas went across the pond. Goo Rebecca!
And now working along side Rebecca is our new sales agent Susana, the newest addition to our U.K team and to welcome her, what better than an article in the May issue of Lingerie Insight to announce her arrival? AffinitasParfiat_LingerieInsight_Print_Pg11_May2013Welcome to the team Susana!

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Hello Penthouse!

It’s a dream come true to live in a penthouse like the one we are shooting at today! We are shooting our Parfait catalog today so we have our model Ashley and the team to make her look beautiful and our photographer Jun Shim who has shot several catalogs for us.  The view that we have is spectacular whether we are inside the building or on the rooftop so the pictures that are going to come out of this shoot are going to be fabulous! Not to mention a celebrity is coming after we finish shooting to decide if he wants to shoot a music video there, that’s how you know this isn’t any ordinary place. =) Can’t wait for all the pictures to come out! Heres a small preview of what the place looks like  haaspenthouse


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Notion Studio

From the front, you would never expect what lies behind these walls, located in the heart of downtown Los Angeles is a beautiful spacious studio.   With beautiful white walls, modern and vintage décor, this studio has so much to offer! We are shooting our Affinitas shoot today so with Sona’s bodacious looks (in part thanks to Davee the make-up artist) and our beautiful products behind the different backdrops, we are going to make magic happen today. Just wait and see people!

notion Heres we are at work.

Heres a shot of everyone involved in today’s shoot IMG_1228Can you spot the model?

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First day of the photoshoot

Today is our first day shooting at the 1906 studios, this studio has a beautiful view of downtown Los Angeles in a very modern building.  We have a wonderful crew today with Davee, our awesome make-up artist who happens to live literally NEXT door to this building (pretty sure traffic wasn’t an issue for him), Selig and Chris our two very young and talented photographers, Sona and Ashley, our two beautiful models, Stephanie, our fitting specialist, and Nick our hardworking videographer.  We are shooting mainly our newest products today so we can’t show you any of those pictures yet but just know that we are looking at a 12 hour day, at least we have a great view! Here’s the roof top viewIMG_1205 1906Here’s the inside view

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Affinitas & Parfait A/W 2013 Runway at the Lingerie FW

Download the Affinitas & Parfait Lingerie FW Photos and Videos

Pictures: Affinitas and sister line Parfait took the stage at the elegant Metropolitan Suite at the Metropolitan Pavilion, sending a collection of deep hues and flirty silhouettes down the runway to an audience of top tier press, buyers, fashion and intimates industry


Video: To relive the whole event, here is a summary video of the runway with some behind the stage footage.

Affinitas and Parfait at Lingerie FW from Carrie L on Vimeo.

Overall: Affinitas and Parfait by Affinitas was the closing act at the first Lingerie FW where they showcased their newest FW13 collections. Gracing the runway with beautiful models adorned with new groups such as Charlize and Georgina from Affinitas and Camilla and Odette from Parfait, the reception was overwhelming with great response from the press and buyers.

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Packaged Panties by Affinitas Featured in SheKnows

With Valentines Day just around the corner, editors know it’s the right time to tap into their reader’s wishes for the season - especially when they’re naughty little secrets, like alluring lingerie. In one of their latest fashion articles, the website SheKnows features one of Affinitas’ product lines, the Packaged Panties, titled “Valentine’s lingerie for every personality”.

The feature article identifies four main fashion personality types and picks a few underwear designs to go with each one. The gift idea for the “Girl on the go” is a set of packaged panties from Affinitas, and the picture shows the neutral color pack. Indeed, this versatile panty set couldn’t be a better fit for women with busy schedules.

The lingerie brand Affinitas aims to bring women around the world quality and design of luxury underwear. The surprisingly affordable pieces spare no effort in keeping up with trends, updated designs and comfortable materials in different collections for distinct moods. One of these lines is “Packaged Panties”, which takes the brand’s iconic style and comfort to offer something practical, yet pretty, to the busy modern woman.

If you’re a girl on the go, you can’t go wrong with these panty sets. They simplify your life and help save you time. Why is it that seems like we have to always pick between comfortable and sexy? It doesn’t have to be that useful isn’t sexy. Affinitas’ panties are a snug fit in comfortable materials that don’t show under your clothes, but when stripped, they’re cute and flattering with their lace trim and vivid colors.

Each cute pillow-shaped pack of panties contains three tones in four colors: neutrals, polka dots, animal prints and pastels, each of them in hipster or thong cuts. These stretch lace and mesh panties are not only comfortable and breathable for your skin, they can fold into absolute discretion whenever you need to carry a fresh pair of underwear. Fitting in the palm of your hand, they’re pretty enough to leave at your boyfriend’s, and small enough to put in your gym bag or in a purse. Their price is so attainable there’s no reason not to gift this… or to keep for yourself.

The Packaged Panties are perfect for gifts in many ways. First, they’re one size fits all, between sizes 0 and 8, so you don’t need to know exact measurementss. They’re also both useful and flattering to the recipient of your attention, and with all color and pattern choices available, at least one will be just right. The article on SheKnows even points out they’re flexible to the point of making a great non-romantic gift to a relative, even if lingerie is traditionally reserved for girlfriends and wives.

So if the time for romantic gifts is just around the corner, don’t forget about this great pick in versatile lingerie. The Packaged Panties keep up with real life, being discreet in bags to social engagements and trips, comfortable on the go, and beautiful in the bedroom.

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Affinitas Lingerie Featured In Men’s Health Online Video

With Valentine’s Day just around the corner, Men’s Health Online ran a video with gift ideas for wives or girlfriends. The model in the video wore Affinitas Lingerie throughout the two minute piece, looking playful and sexy in various bras, panties and a gorgeous nightie.

The video starts out with her waking up, wearing a navy blue Molded Padded Bra, which matched her finger and toe nail colors. The bra offered full coverage while still looking very sexy, featuring smooth microfibers that cover soft molded pads with cradle and lace on the bottom. They included microfiber wings lined with mesh and side boning for support with a bow in the center.

The model lights a natural massage oil candle and steps into the next room. When she emerges from behind a white curtain with white light behind her, we see her looking even more alluring in a Wire Bra that features floral embroidery with mesh on molded padded cups. The trim featured on the front straps is guipure, the wings are in mesh and a bow trim in the center.

As with the other bra, this one offers her full coverage while still looking positively gorgeous. Her matching hipster panty with embroidery on the sides, soft mesh, the back panel in mesh and bow in the center. The video very cleverly slips from full color to black and white throughout as she admires various gifts she has received from the man in her life.

She gets up and changes the music, and the new song brings on a different mood. We see her now dressed in a white Parfait Babydoll with under-wire lace cups that feature inner padding with stretch satin wings, a keyhole style back with hook-and-eye closure, a trio of crystal drops and small bow on the center front. The babydoll is see through, revealing a white pair of panties. They are bikini panties with a stretch satin front and lace sides and mesh in the back, a trio of crystal drops with a bow in the center.

She sits down and sips a glass of champagne. You can see she feels good about herself and is feeling sexy in her white babydoll. Why shouldn’t she? Doesn’t every girl deserve to feel this way? We only get a small sample of all that Parfait Lingerie has to offer in this video, but it’s enough to make you want more.

Overall the short clip  was a fun, flirty and playful video with some really good gift ideas for a man to give the woman he loves this Valentine’s Day.  It is evident that while those small gifts she receives make her happy, the thing that makes her feel the best is the lingerie she is wearing.

It’s not just that a man would like to see a woman wear such beautiful lingerie. It’s that there’s a feeling a woman gets when she slips into lingerie as pretty as this. You feel sexy and desirable, but also good about yourself. With pieces like the ones featured in this video, it’s a safe bet Affinitas Lingerie will only become more popular to women everywhere.

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The Sexy, Stylish and Fantastic Affinitas Stella Padded Bra and Thong in black

With Valentine’s Day right around the corner, women everywhere are anticipating the day where their boyfriend/significant other one expresses their love for them. Valentine’s Day only comes once a year so it is important to make it memorable. This is also a great time for a woman to surprise her partner with gifts. And a great thing to surprise them with is dressing in lingerie, adorning the body in Affinitas Stella padded bra and thong in black is what would be suggested.

If you want to prepare an unbeatable surprise for your lover, a matching set of lingerie really is the way to go. Like the product mentioned above, the Affinitas Stella collection comes in several designs, sizes and colors tailored to suit the individual needs of each woman.
Affinitas Stella padded bra is a push-up bra that features in-built foam padding as well as a removable cookie. These are meant to enhance the natural cleavage. Another important feature is the presence of beautiful, unique floral as well as characteristic paisley stretch lace on the cups of the bra. The uniqueness of this bra stems from the fact that it is dual in design. The straps of the bra are removable so you can have a strapless bra in a matter of seconds!

Furthermore, this bra feature a band made of silicon to ensure that it does not slip off. The contours of the cups are seamless and non-stretching. These are reinforced with underwire to ensure there is modesty and support. The seamless sides also allows for smoothness of the bra when under clothes. The straps of the bra are also set wide apart to ensure they reveal the sexy, open neck line.

To complete the set, there is the perfect complement to the bra, a sexy, stylish and fashionable Affinitas Stella thong. Its front panel has a sexy satin, perfectly blending with a stretch of floral lace at its sides. In the center front, a beautiful satin bow with elegant crystal drops completes this wonderful piece. These are designed to provide very minimal rear coverage for no panty line. Like the bra, it is seamless allowing it to blend imperceptibly with clothes. Affinitas Stella thong is made of spandex/nylon. In addition, it is made of materials that are elastic and smooth to the body affording the wearers with utmost comfort.

Although they can be found in a variety of colors, Affinitas Stella Padded Bra and Thong in black is the best lingerie for the upcoming Valentine’s Day. For confidence, self-esteem and attractiveness, this lingerie is the number one choice. This is the best surprise you can have in store for your loved one. Your partner will have no words to compliment you except to love you more. If you have never tried Affinitas Stella Padded Bra and Thong in black, it is time for you to try it now.

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Fifty Shades of Play and Charlotte Balconette Bra

Dreaming to be the next Anastasia Steele? Do you want to seduce your way to Christian Grey’s heart? It looks like E.L James’s bestselling erotic novel has also  taken lingerie fashion by storm as Lingerie Insight magazine featured the sexiest and most seductive lines of lingerie, inspired from the novel.

Affinitas’ Charlotte balconette bra is highlighted among the sensual poses of lingerie models with its bedroom-theme design. Wearing it will only remind users of those  sexy scenes in the novel which captured women’s attention around the world.

Up Close on Balconette Bra

Affinitas’ balconette bra is a vintage style product. It is perfect for every body shape. It gives a comfort feel to the body all day long. One can wear it with a party dress or with a formal dress and it is so convenient.

When you’re role playing Anastasia’s innocent looks, this is the perfect lingerie. It is available is shades of red/black combination and also peach/black combination in various sizes. It has great flexible sides giving that support. The straps on the shoulders even give comfort feeling as they are u shaped. The straps also don’t leave any marks on your shoulder as is the case with most ordinary bras. This adds a cushioned feeling and is comfortable to wear all day long. It uplifts the breast giving it a round look. The sides and the back have elastic for a more comfort fit.

The Charlotte balconette bra has smaller size cups. This doesn’t cover the top portion of the breast without leaving any chance of not fitting. The underwires have medium width. The straps being adjustable can be used according to one’s choice. The best thing however of this product is comfort. It causes no irritation, itching or poking.

The powerful back as well as the wings provides shape. Its 2 rows and 3 column adjustable hooks with back eye closure which makes it convenient to use. It is made of 95% polyester. These have padding on the inside to give the body a firm structure as well as comfort. It is made of shiny matte, satin, with black contrast.

Wear One Now!

Women who wants to feel and look sexy will no longer have to confine their wild imaginations in their heads. Wearing sexy lingerie like Affinitas brand will no doubt  recreate scenes you want to live from E.L James’ novel. Sexy, seductive or even downright  desirable, we can help in choosing your lingerie.

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Sona Skoncova: The New Face of Affinitas Lingerie

She’s dazzling, incredibly sexy and very, very cool. With a striking gaze through the lens that peers into our souls, she is powerful and mysterious. Slovakian beauty, Sona Skoncova is the newest face of Affinitas lingerie. With her striking beauty and close to perfect skin that once graced the covers of One and Viva Glam magazine, Skoncova has captured the heart of television viewers with her elegant look and is now winning the hearts of people all over the world with her debut in Affinitas Autumn/Winter 2013 catalog.

Projecting a sexy elegance, the former beauty queen fills every shot taken with sensuality and confidence. She’s highly skilled and filled with energy at every pose she strikes; as a self-described “lover of life” Skoncova has it all. Who can possibly deny this statuesque model at a glance? The body of a goddess will always command the attention of mortals. In her presence, you see what gracefulness she has with her beautiful smile and striking posture.

Any man would love to fight for Skoncova’s attention as she shines through photos, it is evident her beauty comes naturally.  She is a divine gem that helps add to the beauty of the products she is wearing. In her we find a young model uniquely aware of the vibrant touch that her smile provides us and in her most candid shots her cheeky grin is wickedly cool.

Skoncova will persuade many women to consider Affinitas lingerie. Purchasing comfortable and luxurious threads can be tricky, but the payoff is invaluable. Pull off the wild and sexy look like her, and he’ll be sure to go wild for you.

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Affinitas Packaged Panties in Fashion Wrap-Up Blog

Looking for a great gift for Christmas? Affinitas lingerie has got you covered. Partners who are looking for a special item to gift their lovers this year can consider a nice set of lingerie. After all, a lingerie piece is not only for the woman who wears it, but also for the delight of the man who is going to see her wearing it.

Choosing a lingerie set or piece should not become an impossible mission. For starters, one should know very well the taste and preferences of his partner, as the right size of clothes she wears and colors she prefers is an important factor.

For those who don’t know exactly the size, here’s the perfect option.  Fashion Wrap Up blog featured Affinitas packaged panties as a perfect and fabulous last-minute gift that women love. Affinitas provides the finest sets and pieces of lingerie which come in a variety of colors.  It offers a wide variety of styles like the Packaged Panties with solid or animal print. The lingerie pieces come in a variety of color such as pink/black, champagne, etc., it also comes in the classic and elegant colors of black, white and nude. You can find matching sets of bras and panties, bustiers which define the figure and usually have a flirty style. You can also find a variety of options regarding “baby dolls”, especially if you are about to enjoy your honey moon.

You could win the heart of your partner by making the right choice regarding lingerie. This can be a gift that she can really appreciate if she notices that you took your time choosing something special for her, a piece of lingerie can be the ideal gift not only for Christmas, but for holidays like Valentine’s Day or any significant anniversary.

A very important detail that one must know in choosing the right lingerie piece is the size of clothes she wears. The panties are the easiest to choose, you can use as a reference the size of the pants she wears, it can be a number (39, 41, 44) or a letter such as S-M-L-XL. With Affinitas you could choose any style of panties, since the main goal of this brand is to provide women all over the world with comfort, style and the beauty she deserves through lingerie of high quality.

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Affinitas Lingerie: The Ideal Choice in Underwear

Women like to feel sexy from time to time. What is more fitting than a new pair ofalluring underwear to add to your appeal? Designer lingerie is not just for the fashion runwaymodels you see on TV. Affinitas lingerie sets the standard in intimate apparel. These panties offer many styles you are sure to love. This is not your average shoddy lingerie. They are made with superior quality as well as comfort you can appreciate. Unlike other famous lines of lingerie, Affinitas is also offered at a lower price tag.

A must-have item for any lady, Affinitas lingerie provides comfortable underwear in a vast assortment of styles and colors. They are uniquely designed to suit any style preference. These panties are a far cry from ‘granny panties’. They are available in numerous flirty patterns and designs to will bring out your inner vixen. With these fun patterns, it is easy to see why these panties are becoming so popular.

Regardless of what your style may be, Affinitas lingerie has what you are looking for. These panties offer the feminine touch you want in a cute pair of underwear with sweet embellishments while instilling a sense of confidence. When you feel attractive, you gain that sense of self-assurance. What other brand of underwear can honestly make you feel good about yourself without making you overpay? Women can look and feel great when they own a pair of this luxurious underwear.

If you are wanting to bring a little excitement to your love life, Affinitas lingerie is a simple solution. These sassy little panties are sure to spice things up in the bedroom. The design choices offer a flirty sense of appeal with playful patterns. These panties are the ideal choice that you and your lover can both appreciate.

No woman should have to sacrifice style for comfort. The designers behind Affinitas understand this and have come together in providing the novelty panties you desire, packaged panties. They are made of a soft, stretchy fabric that is one size fits most. While other types of sexy lingerie may be uncomfortable, these are panties you will want to wear. They are incredibly soft and come in styles including hipster and thongs in a beautiful array of colors.

If you think all packaged panties are created equal, think again. Affinitas brings the convenience

of packaged underwear to a new meaning with their fashionable line in intimate apparel. They are essential for last minute trips or when you have an underwear emergency. You can bring them with you wherever you go for a quick, fresh pair of panties when you need them. Their discreet packaging adds privacy when it comes to carrying around your unmentionables.

Affinitas lingerie are the perfect gift idea for any special woman. These panties are ideal for various occasions. With sweet patterns and feminine designs, they are a great choice for bachelorette parties and romantic holidays. They make a wonderful gift to a deserving woman, but with much to love about these panties you may just keep them for yourself.

Posted in General | 14,428 Comments

Affinitas Lingerie: A Wonderful Way to Showcase Voluptuous Figures!

Affinitas lingerie is a brand that every beauty-conscious lady would just love to put on and flaunt. The brand has created a niche for itself and has won the hearts of millions of females since its launch. It’s a perfect blend of glamour and luxury and has become one of the most sought after lingerie brand as it offers designer bras and panties at cost effective rates. Let us have a quick look at why the Affinitas is a favorite brand among women.

A Vast Collection Of Lingerie

To the delight of its customers, Affinitas offers a wide range of collections of women lingerie. Women who are particular about the lingerie they wear no longer have a tough time finding the lingerie of their choice. Plus size women also do not have to worry about finding lingerie in their size as the complimentary brand of Affinitas, Parfait covers women in cup D-G.

Designer Bras At Affordable Rates

Women like to show off their curves. They can do so when they wear Affinitas, as the brand offers super glamorous bras and panties at affordable rates and fit your body like a glove. The designer bras and panties will help women flaunt their femininity in the best possible way while not costing an arm and a leg.

Most Preferred Gift For Your Love

If you want to surprise your loved one, Affinitas will help make the occasion memorable. You would just love to see your partner wearing Affinitas lingerie so it makes the perfect present as its a win win for both sides.

Favorite Brand Of Celebrities

The females having voluptuous figures go for this brand which is a favorite brand amongst celebrities. Some well known TV actresses and Hollywood personalities have fallen in love with the brand once they see how well it complimented their bodies.  Celebrities have worn this lingerie when they are being shot for the cover page of popular magazines and commented on how they loved the product.

Stylish And Comfortable

For women who crave looking stylish and trendy but want to be comfortable in lingerie choose Affinitas. Apart from being stylish and luxurious, the lingerie offered by this brand are comfortable and hence is sure to put a smile on the faces of the wearers. If comfort is your priority and you do not want to compromise on designs then this brand is a must have for you.

The skyrocketing popularity of Affinitas is all the more apparent as there are several good reasons to purchase this stylish, luxurious, glamorous and above all cost effective bras and panties which are super comfortable. Plus-sized females do not need to be dishearten as Affinitas offers lingerie for them too under the brand name of Parfait. Owning a luxury lingerie has never been so affordable so do not ponder so much to buy this as this can be a perfect Christmas gift for your love.

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Affinitas Lingerie: Fits, Sizes and Giveaways

Every woman likes to feel sexy from time to time. What is more fitting than a new pair of alluring underwear to add to your wardrobe? Designer lingerie is not just for the fashion runway models you see on TV. Affinitas lingerie offers  panties in many different styles and colors, you are sure to find something you love. This is not your average boring and dull panty. They are made with superior quality as well as detail you can appreciate. Unlike other famous lines of lingerie, Affinitas offers a lower price tag.

A must-have item for any lady, Affinitas lingerie provides comfortable underwear in a vast assortment of styles and colors. They are uniquely designed to suit any style preference. These panties are a far cry from ‘granny panties’. They are available in numerous flirty patterns and designs to  bring out your inner vixen. With these fun patterns, it is easy to see why these panties are becoming so popular.

Regardless of what your style may be, Affinitas lingerie has what you are looking for. These panties offer the feminine touch you want in a cute pair of underwear with sweet embellishments while instilling a sense of confidence. When you feel attractive, you gain that sense of self-assurance. What other brand of underwear can honestly make you feel good about yourself without making you overpay? Any woman can experience this feeling when they own a pair of this luxurious underwear.

If you are wanting to bring a little excitement to your love life, Affinitas lingerie is a simple solution. These sassy little panties are sure to make any woman feel sexy. The design choices offer a flirty sense of appeal with playful patterns. These panties will be a great addition to your underwear drawer.

No woman should have to sacrifice style for comfort. The designers behind Affinitas understand this and have come together in providing the novelty panties you desire. They are made of a soft, stretchy fabric that fits most. While other types of sexy lingerie may be uncomfortable, these are panties you will want to wear. They are incredibly soft and come in styles including hipster and thongs in a beautiful array of colors.

If you think all packaged panties are created equally, think again. Affinitas brings the convenience of packaged underwear to a new meaning with their fashionable line in intimate apparel. They are essential for last minute trips or when you have an underwear emergency. You can bring them with you wherever you go for a quick, fresh pair of panties when you need them. Their discreet packaging adds privacy when it comes to carrying around your unmentionables.

Affinitas lingerie are the perfect gift idea for any special woman. These panties are ideal for various occasions. With sweet patterns and feminine designs, they are a great choice for bachelorette parties and romantic holidays. No wonder CollegeGloss. Com featured them as exciting giveaways this holiday season,  They make a wonderful gift to a deserving woman, but with much to love about these panties you may just keep them for yourself.

Posted in General | 10,508 Comments

Affinitas Padded Bra: Up Close

Women in this world often try to find the right and perfect bra to fit all of their needs. Some women get exceptionally lucky and find it quickly, while for most, it takes them years to find the right combination of fit, comfort and reliability, which may be especially harder for fuller busted woman. With the Affinitas and Parfait brand, it offers the style, comfort, fit and reliability for women of all shapes and sizes.

The fit and style of a bra can really make or break a woman’s day. Affinitas offers many different styles for all different occasions. The most popular kind of bra is the padded bra. The padded bra gives women the extra push and lift without overdoing it. Affinitas’ sister brand Parfait, which caters to the fuller busted woman also offers padded bra. Ladies will no longer worry about straps falling down or spilling out of their cups. These bras are the perfect fit for an everyday woman.

Bra sizes offered for the lingerie top lines are 30A to 38DD for the Affinitas Collections and cup sizes D-G for the Parfait line. Affinitas also has different types of panties such as the Brazilian thongs, hipsters, boy shorts, and bikini briefs. Ranging in size from extra small (XS) to extra extra large (XXL), these panties are sure to fit just about every body shape and size.

Not only does Affinitas offer many styles and sizes, but they also offer a great price range that will fit any budget. Pricing for lingerie starts at $30 and can be found in specialty stores or online.

The Affinitas brand is a must have for all women, no matter what size you wear. With this line of lingerie it provides you with the many different styles to choose from, and offers comfort, reliability and affordability. If this brand is good enough to be featured in O Magazine, Women’s Health Magazine, Today’s Bride Magazine and Seventeen Magazine, it should be good enough for anyone.

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The Sexy and Elegant Feel of the Parfait Affinitas Tamara Demi

What kind of lingerie do you wear for a night on the town when you need to feel a bit sexy underneath your little black dress? The Parfait Affinitas Tamara Demi bra, of course! But don’t take our word for it. This bra was recently featured on the popular blog ‘Venusian Glow’, which deemed Parfait Affinitas Tamara Demi the bra to wear for special occasions and nights in the town. Not only is it comfortable, but it makes a woman feel elegant and sexy for any occasion. Especially designed with the full busted woman in mind, the Parfait Affinitas Tamara Demi shows that it’s not only what you wear on the outside that makes you feel like a million bucks, it’s what’s under your clothes too that gives you that feeling of having a special secret that no one else knows.

Sofia Vergara, actress of the hit TV show Modern Family, wore the Parfait Affinitas Intimates Tamara Demi on the cover of Allure Magazine. Notorious with having a full figure and flaunting it, Vergara stunned in this beautiful bra, showing women that having a full bust does not exclude you from proudly wearing sexy, lacy and sheer lingerie. In fact, it shows that every full busted women should celebrate her beautiful shape, just like Vergara. Affinitas is the must-have brand for achieving this look while not sacrificing comfort, the Parfait Affinitas Tamara Demi is the bra that will get you there.

What makes the this bra so right is the combination of comfortable, yet sexy black satin base paired with the luxurious lace details and oh-so- luxurious feel. The three-part cups give a generous lift while maximizing comfort and support. The slight foam padding gives a deep cleavage, matched with a supportive underwire so you can be sure that you will be stay secure whether you’re staying in or going out dancing! With comfort covered, the Parfait Affinitas Tamara Demi doesn’t lack on flirtatious details. In the center of the bra, sits an elegant but sexy satin tassel and rhinestone stud that gives a special touch of the boudoir to an already special bra.

Affinitas rounds out this collection with two distinct styles of underwear, each with its own brand of sex appeal, to compliment whatever mood you are feeling. First, if you’re feeling naughty, choose the Parfait Affinitas Tamara Thong. This black satin charmer has a triangular chiffon front panel with pin tuck seams, a touch of lace and a small center bow trim. If you’re feeling a bit playful, choose the Affinitas Intimates Parfait Boyshort. This black satin pair adds a bit of mischievous lace trim on the legs, plus an elastic waist and tassel trim that is both whimsical and flirtatious. Both paired with the Parfait Affinitas Tamara Demi, will compliment any woman’s beautiful figure.

To celebrate your gorgeous size the Parfait Affinitas Tamara Demi paired with either the thong or boyshort would be a great addition to your underwear drawer or perfect as a gift this holiday season. For a women who wants to feel sexy, without sacrificing comfort, both blogs and celebrities agree, the Parfait Affinitas Tamara Demi is a great choice.

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Affinitas Lingerie: The Perfect Christmas Gift

Having trouble selecting the perfect Christmas gift? Why not get the woman in your life a set of Affinitas lingerie. What better gift than a sexy bra and a matching knicker to go in her stocking?

Why women love Affinitas

Affinitas lingerie is gaining a lot more attention now and there’s a good reason why everyone from bloggers, stylists and just everyday women are making this a household name.

Affinita is superior because it offers things that other lingerie brands often lack in terms of quality in addition to appearance. Besides gathering fine fabrics from around the world to cover a woman in, Affinitas help bring out the woman within. With many different types of bras and panties, your partner will feel supported and secure in her undergarments. They are comfortable, supportive, and look great. The popularity of Affinitas is rising and that is due to their good reviews and reputation through previous customers. They never fail to deliver in all areas and the customer service that you receive when you shop through Affinitas is great.

Many women struggle with their self confidence, and just as important as their outer clothes - what is underneath also has a big impact on how they feel. The material of Affinitas lingerie is of high quality and beautiful, so wearing it will feel like second nature and luxurious against the skin. The support that the bras offer are going to make women feel confident that they are not about to fall out of their bra. Many flimsy bras don’t offer this guarantee. Buying Affinitas lingerie as a gift this Christmas is a treat for the man, as well as the woman. Affinitas has been featured in many publications and is popular amongst some celebrities too.

And of course after Christmas, the sexiest time of year - Valentines day will be approaching. A time of year when lingerie sales go through the roof, Affinitas lingerie selection can be the front runner in the competition. Of course undergarments are a treat for a woman any time of year and don’t need to be kept until special occasions. Since the recent release of a certain raunchy novel, women are keen to dress up more in the bedroom for their partners, lingerie gives them confidence and keeps them in touch with their sensuality.

A website titled Just Because I Love has actually featured the Affinitas ‘packaged panties’ as one of their top stocking fillers this year, which you can find here . Packaged panties come in a cute little box and have a range of designs and styles. They are designed as essentials for the on the go woman. They cost £20 for a pack of three, you can’t go wrong with that!

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Autumn/ Winter 2013 Preview

Catch a sneak peek at what’s to come for Affinitas and Parfait in this exclusive behind-the-scenes look at the AW13 collection, as shot at a stunning loft in the hills of Hollywood, CA. See the makeup, the hair, the glamour and of course – the lingerie! Exuding elegance from head to toe, these collections ensure you’ll be wrapped in luxury all season long.

Affinitas Autumn/Winter 2013 Preview

Watch Our Affinitas A/W 2013 Preview Video (A-DD Line)

Parfait Autumn/Winter 2013 Preview

Watch Our Parfait A/W 2013 Preview Video (D-G Line)

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Affinitas Spectacular Christmas Gifts Featured!

As we have been seeing more examples of superior lingerie from Affinitas, it is no wonder that one of their product is a featured gift idea on fantasy fashionista’s blog titled “Christmas Gift Guide- Sleepwear and Lingerie”.

For those who know about the many styles Affinitas has to offer it is no surprise to find them mentioned in such a high profile blog article. However, for those who are unfamiliar with Affinitas; let us shed light on what they offer. To begin with, their brand for full busted women, Parfait, has been the subject of much talk as of late due to the stylish designs coupled with the soft, comfortable spandex polyester blend. The Parfait Charlotte set in red with black highlights offers a molded underwire bra made of satin and a highwaist brief has a great fitting and is affordable.

Affinitas’ also has its share of popular collections, including Stella.  The Stella Babydoll in black, made of a nylon and spandex combination is perfect for any occasion. The design is a see through top with underwire cups featuring an inside padded sling for a proper fit and a stretchy mesh bodice with a ruffled hem accented with a polyester bow at the center. This charming set priced at £39 can become a fast favorite for any occasion.

Another Affinitas collection worthy of discussion is the Ida group, a must have item for your Christmas list.  Ida comes in a pale pink bustier with the matching Brazilian thong offered at £45 and £16 respectively. The Brazilian Thong design is a mesh panel with ruffles on the center front and lace leg panels and an elastic waist for a comfortable fit accented with a satin ribbon and a pearl drop ornament at the center. The bustier offers the comfort of soft mesh detailed with lace-covered balconet cup and removable cookies. Additionally, front and rear boning are present for added support along with removable suspenders. All three styles offered are sure to make that special woman very happy for the holidays as any one of these lingerie sets will help put a smile on her face.

Whether the women prefer the vintage style of the Parfait Charlotte, the sensual look of the Ida bustier and Brazilian Thong combinations, or the innocence of the Stella Babydoll, make no mistake either one of these lingerie sets will make her happy. Affinitas lingerie offers sizes from 30-38 A-DD and XS to XL in stylish, comfortable, and high quality garments affordably priced for any budget. Parfait is offered in cps D-G with panties that range from XS-XXL.

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The Confidence and Comfort of Affinitas Lingerie

It is not very often that bra sizes come up in a conversation. However, finding the correct bra size and material is absolutely necessary for providing comfort in posture and to boost a woman’s confidence to go about her day. In the world of designer lingerie and innerwear, Affinitas lingerie has been a well known name for years now. Why? To answer this question you will have to continue reading.

Women are well aware of the discomfort and problems of an ill fitting bra. Not only do they fail to provide support, they snap, they sit too tight causing discomfort or make you suffer from back aches. One of our readers once complained about a bra making her breasts appear too large and drawing ‘too’ much attention, all because of the unnecessary padding.  Affinitas lingerie will not let that happen. Their bras offer subtle padding to provide just enough support and shape.  To better support what we mean, take a look at this blogger’s review

Affinitas bras are specially designed with bands lined with absolutely gorgeous lacework. The cups are comfortably constructed with satin pleating so that the bands don’t dig into the ribcage and make the person wearing it wanting to get it off as soon as possible. It is scientifically advised that a woman should not wear a bra of wrong fit to avoid possibilities of breast cancer.

Women today are lot more conscious about their well being and are selective in choosing innerwear. This is why they prefer Affinitas over many other brands because they provide correct and reliable sizes and materials.

There are women who wear wrong sized bra all their life and ultimately suffer from terrible back pain and other health problems concerning muscles and ligaments. The most horrible result of a wrong sized brassiere is sagging boobs at a premature age. Affinitas lingerie is made after consulting experts as to what is best suited for a woman. The straps are so comfortable that they don’t slip off even when the person wearing it is highly active.

Someone has complimented how well the wiring of her balconette bra was, that she never even felt a prick of the material and wore it all evening at a party. It is very important for women to feel free in a bra that compliments her clothes, whether in the office, on a lunch date or in an evening party. Affinitas makes it possible for women to be themselves with their amazing collection of bras, launching collections that get prettier by the every season. Celebrities like Irina Shayk and Alicia Silverstone are diehard fans of Affinitas when it comes to lingerie.

If the cup sizes provide firmness to the breast and create a comfortable proximity between them, it will help to enhance the beauty of a woman. The balconette bras offered are to die for if you love satin. The combination of satin and lace in lingerie are the perfect combinations for a fabulous look and feel.  Women all over the world should own a set of Affinitas lingerie to feel special in her own way.

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Parfait Stylist Search Winner in AW2013 Photoshoot

With her creative talent and impeccable eye for great style, Manhattan’s artistic Miss Elyssa Goodman won this year’s Parfait Stylist Search.

Affinitas recently conducted the Parfait Stylist Search, a challenge which sought out talented fashionitas to come up with ideas to stylize Affinitas’ classy and elegant lingerie. Though the products may look pricey, Affinitas definitely makes sweet, flirty, glamorous and sexy lingerie designs for a very reasonable price.

During the Autumn Winter 2013 Photoshoot, Goodman proved she was a great choice when it comes to professional styling. She created great looks with the gorgeous lingerie, paired with the perfect accessories. Check out the photos below to see the stylist hard at work:

Being creative definitely comes naturally to Goodman. Obviously, her love for dancing and photography further prove her appreciation for art.  Goodman worked hard to find great pieces to match the lingerie and was a great asset to the photoshoot.  The accessories Goodman picked out were also used for the Parfait photoshoot, a line famous for providing busty women with D-G cups.  Since art and fashion have always been strongly connected, Elyssa Goodman reaffirmed her artistic abilities by creating beautiful looks as she adorned the beautiful model.

Goodman proved she had what it took to help pull off the Sophisticated & quality lingerie at affordable prices look that everyday women can transform themselves into.  We are very excited to see how our new catalog will turn out.

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Affinitas Lingerie on Top Bra List

Affinitas Intimates is increasingly making its mark in the lingerie industry. The Los Angeles-based company manufactures feminine undergarments, which exudes luxury and glamour. They also have a complimentary line called Parfait, which showcases lingerie for plus size women.
Affinitas Intimates is known for the range of their bra sizes and affordability. Its collection is making its way into the market of women who want luxurious designs of bras, panties and other lingerie that won’t break the bank but look and feel great.

This year, Affinitas Intimates’ Parfait has made its way on the front cover of Allure magazine, with the beautiful actress Sofia Vergara wearing a Tamara padded bra. Vergara, one of the stars of the hit TV show Modern Family, is known for her beautiful and voluptuous figure. A lot of women may have issues with revealing their true cup size but not Vergara. The actress was proud to admit her size and owned the look and looked stunning donning the well fitting bra.

In an article by Marie Redding, she featured in her online article on, that Sophia Vergara wanted to keep the bra after her Allure shoot, and asked where she could get one. further featured the wonderful incident at the Allure shoot by indicating where to buy Sophia’s 32F sized-bra. It unveiled the name of the bra, which was “Tamara.” This is a popular padded style bra from Parfait by Affinitas. “Tamara” is a full figure bra with three-part cups that are molded for extra support. guide article further added that Parfait by Affinitas was included in the 5 Fabulous Full Figure Bras list, a collection of bras that not only provide comfort and support, but also flatter full figured women’s curves. The “Tamara Tasseled Satin Padded Demi Bra” is featured as the fourth on the list. This Parfait bra was the same type that Sophia Vergara wore on the Allure cover shoot. The extra support of this bra is fulfilled by the power mesh design on the sides. The material is made from lace and stretch satin. In between the cups, there is a dainty design of a rhinestone tassel. The low scoop back design of the bra is also featured in the article indicating that this was what keeps the straps in place.

With sizes that range from 36D to 40G, this bra deserves to be on Marie Redding’s list of fabulous full figure bras. For $45, the article indicated that it isn’t only the price that should be the reason for full-sized women to get one, but also because women can be like Vergara and look just as good with their curves.

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Affinitas: Skyrocketing Popularity in Print, Web and Multi-Media

Gathering the best elements of style, designs and materials, Affinitas’ lingerie company has spent years catering to the needs of women across the globe. It’s no wonder why it has become increasingly popular not just in print media, blogs, but in many TV shows as well.
The Affinitas’ intimate lingerie has been published and featured in a variety of magazines such as the October Issue of Ebony. Hollywood star Gabrielle Union posed with Parfait’s best-selling “Charlotte” Balconet Bra & High Waist Brief in Peach/Black. It was noted that Parfait “Charlotte” Bra & Brief have also appeared in Allure, People StyleWatch, Women’s Health, ESSENCE,, the UK’s The Sun and more. Furthermore, Affinitas ‘Marilyn Chemise’ was featured in Lingerie Insight’s Publication - October Issue – ‘Fifty Shades of Erotica Special’.

The lingerie line has also been covered in a full bust news story on, a major media platform owned by The Washington Post. One may also find coverage related to Affinitas’ vast variety of products on popularly frequented lingerie blogs such as The Lingerie Addict, The Lingerie Journal, The Lingerie Stylist,, Intimate, Lingerie and Besides these blogs, fashion blogs such and also carry coverage related to lingerie products featuring the best of Affinitas

Since we’re talking Hollywood, Affinitas’ PR people confirmed a product placement on actress, Ashley Tisdale in the upcoming Scary Movie 5 which is a parody on the well acclaimed Oscar winning movie, Black Swan (2010). Black Swan stars Natalie Portman while the parody which is still in production will star Ashley Tisdale. The film’s costume department confirmed earlier this month that Ashley will adorn Affinitas’ lingerie in the movie.

In terms of upcoming offers which are many, Affinitas have been featured in Lucky, SELF, Cosmo, Women’s Health, SHAPE, GLAMOUR, Seventeen and more giveaway with Bauer Publishing- In Touch and Life & Style. Affinitas has also been offered to trade with a leading Indian magazine titled Inner Secrets and their corresponding website namely which carries information related to the magazine.
Affinitas is not only a reputed Lingerie company in U.S. but is also taking the U.K. by storm. It has been published twice in the online version of Daily Mirror and on popularly frequented lingerie blogs such as Undressedtolmpress, Fuller Figure Fuller Bust, Venusian and Kitty Lingerista. Affinitas is also featured online with Lingerie Buyer as well as with Lingerie Insight and SOUS which is a German title, in print.

In terms of new opportunities, Affinitas has been graciously offered to work with high profile popular magazines such as AnOther, Glamour, PaperCut Magazine and with regional magazines such as Chiswick & Kew as well as The Mail at Cribbs Causeway. Online fashion blogs such as We Wear Black, Glamour, PaperCut Magazine, bridal blogs such as and lingerie blogs such as Invest in Your Chest and have also shown an interest in featuring Affinitas prodcuts.

To top it all, Affinitas has just been offered product placements with top television shows such as The X Factor wherein Affinitas lingerie is worn by contestants. The excitement over these new developments just further prove that Affinitas is top-of-the line and a world-class lingerie company.

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Gabrielle Union in Affinitas Balconette Bra: Lethal Head Turner

Parfait is once again a celebrity favorite as  Gabrielle Union poses with it in the upcoming October issue of Ebony magazine!  Previously, Sofia Vergara, another Hollywood starlet was photographed on the cover of Allure magazine wearing another fan favorite, the Tamara padded bra.

Gabrielle Union renowned for her trademark dimples is set to appear in October’s Ebony edition displaying her fit and beautiful curves.  The famous actress poses for the cameras wearing Parfait’s best-selling “Charlotte” Balconet Bra & High Waist Brief in Peach/Black. Its noted that Parfait’s Charlotte has also appeared in People’s Style Watch, Women’s Health, ESSENCE,, the UK’s The Sun and more.

Once ranked among one of the top “100 Sexiest Women on the Planet” back in 2003, Gabby is expected to stir excitement among the male population when they see her in the high-quality bras. The incredible shots of the actress can help give ladies tips on how they can spice up their wardrobe with quality bras to enhance their looks. If you are looking for the right bras to accentuate your sexy look, you may consider a balconette bra to help achieve it.

Affinitas Intimates and Parfait Lingerie

Affinitas offers great lingerie collection to women who want to achieve a casual look yet retaining the sexy appeal of the intimate wear. All lingerie products that are made by the company are designed to help ladies look and feel great about their bodies. The same way Gabriele Union manages to produce quality shots wearing the same lingerie is the same way you may look when you pick the right products that fit your body.

The complimentary line, Parfait, caters to full-busted women. The lingerie is famous for its unique style and Sophisticated & quality lingerie at affordable prices. Parfait lingerie  has also recently been spotted on celebrities such as  Ashley Tisdale, Alicia Silverstone, supermodel Irina Shayk, British soul singer Lianne La Havas and Sam Faiers & Billie Faiers from the UK’s hit TV show TOWIE (The Only Way is Essex).

Gabby’s Intimate Wear
Like Gabrielle Union who was once praised for being a supporter of women issues, you too can wear your Affinitas  and Parfait balconette bra and own the look.  By appearing in the magazine’s front page and taking many appealing pictures, the beautiful actress has demonstrated that anyone can look beautiful no matter the age. The Hollywood sensation aged 40 years- old has demonstrated that just because you have a family does not mean you should abandon taking care of yourself. Watching her pose beautifully in front of the camera will give many women something to aspire to and at the same time help convince them to embrace their bodies.

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The Next “It” Lingerie Stylist: Parfait Stylist Search Contest Finalists Announced!

Imagine the runway with famous fashion gurus, photographers, and critics sitting on the side watching, taking pictures and analyzing the coordinates while the models parade down the runway wearing the coordinate you styled for them. As a fashion stylist, this would be a dream come true. Since there are a lot of talented fashion stylists in the world today and the chance of displaying your styling skills may be slim, you’d definitely want to join a major fashion brand or be a stylist for Hollywood stars. To jump start your career as a fashion stylist, you need to start somewhere. Here’s where Parfait Stylist search contest comes in.

Parfait Stylist Contest
Last month, the lingerie company Affinitas conducted a search to look for the next Stylist for their photoshoot. Parfait is Affinitas line designed for busty women with D-G cups. The challenge of the contest was to ensure that the Affinitas’ classy and high end look will shine through in the pictures. Affinitas is known for its sweet, flirty, glamorous and sexy designs. As a lingerie line, they have produced a lot of high quality brassieres, panties, babydolls, chemises, and camisoles. Each design is well thought to embody the Affinitas style. The company also releases their collection bi-annually which customers from all over the globe await with enthusiasm as new collections are unveiled.

A lot of aspiring and talented fashion stylists entered for a chance to be the next Affinitas Stylist. The winner of the contest will get the chance to be the stylist for the next catalog photoshoot. This is in addition to the $1,500 cash prize and $1000 worth of Affinitas product. The chosen winner will also receive a round trip airfare and hotel accommodation in Los Angeles where the photo shoot will be conducted. As the stylist for the next catalog, the winner will have the chance to work with models, photographer, and more for a first hand experience. To win, the contestants will need to satisfy guest judge: lingerie gurus The Lingerie Addict and The Lingerie Stylist, not an easy task!

Top 15
After a grueling struggle, the top  finalists have been selected. The finalists Kate Nelson, Karen Long, Rachel Stine, Sauna Nuckles, Samantha Hepburn, Julia Castorina, Lesli Amos, Jacquelyn Flores, Elyssa Goodman, Brittany Thomas, Cesar Gaviria, Angela Gelfer, Caroline Elenowits, Jamie Kimbrough, and Saraa Green showed their great styling skills and have moved on to the next stage. They will now record videos of them talking about how they would style an Affinitas lingerie set to win the public’s vote to narrow down to the Final Five.

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The New Face of Affinitas Website, launched

Continuing its mission to offer women worldwide an array of feminine, and stylish quality intimates, Affinitas launched the new face of its website with more exceptional lingerie wardrobe choices and ultimate Sophisticated & quality lingerie at affordable prices.

Affinitas’ new look and features are more chic, interactive and user-friendly. The website was unveiled today in anticipation to the growing demand in the market.  The site has been developed to accommodate the customers’ wants and desires when it comes to quality intimates without hurting the pockets.

The new features of the website include allowing users to browse the catalog, view individual pictures of all the available collections and more. Stepping away from the previous version, the products can be seen being worn on the models with detailed description on the products. The lingerie collections include basic everyday styles to unique designs especially created for various occasions. The high-quality bra, panties, camisoles, babydolls, chemises, and bustier are made to suit every one’s needs.

Affinitas lingerie has always been noted for its sweet, sexy, flirty and glamorous designs. The new website has given these lingerie products a more personal and intimate touch. The detailed information on materials, embellishments and bows featured on world-class models will give customers something to look forward to as new collections are introduced bi-annually.

Parfait, Affinitas complimentary line distinctively designed for full-busted women in D-G cups, is also featured in the new website. Full-bust women now have more options in their intimate apparel with the variety of colors and styles they can choose from.

Fans worldwide can get even more excited as the search for the new Parfait Stylist continues. The lucky winner will get a chance to become an on-set stylist on the next catalog photoshoot, a $1500 cash prize and $1000 worth of Affinitas products.

Customers who loved packaged panties and other promos will still see these features in the new site along with seasonal collections. Featured retailers, products of the week, and other special events are given special spots in the site to ensure the customers’ ultimate lingerie browsing experience.

The new Affinitas website is an answer to the growing demand of a more sophisticated lingerie and Sophisticated & quality lingerie at affordable prices in the market. The brand continues to provide great lingerie collections for women worldwide and takes into account the customers’ opinions and desires to come up with the best products. The innovations and improvements are continually being observed to make products and services highly-reliable for women in all walks of life.

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    Affinitas Intimates
    17300 Railroad Street, Unit C
    City of Industry, CA 91748, USA
    T: + (1) 562 213 0604
    F: + (1) 562 213 0605
    [email protected]

    Affinitas Intimates Ltd.
    83 Victoria Street
    London SW1H 0HW
    United Kingdom
    Tel: +44 (0)20 3475 7830
    Fax: +44 (0)20 3475 7839
    [email protected]

    Affinitas Intimates Ltd.
    150-10451 Shellbridge Way,
    Richmond, BC V6X 2W8 Canada
    T: + (1) 888 841 4125
    F: + (1) 888 841 7051
    [email protected]

  • Sophisticated & quality lingerie at affordable prices

    Affinitas makes it her mission to bring beautiful lingerie to women around the world seeking Sophisticated & quality lingerie at affordable prices

    Affinitas AW 2014
    Parfait AW 2014